Branded Content Editor, Lifestyle and Commerce

BDG Studios is looking for a Branded Lifestyle & Commerce Editor to join our team of fellow editors and strategists. This is a new role situated in a growing segment of our overall business, helping to connect the dots between branded content and commerce (affiliate) strategy.

You’ll work on branded content and other revenue-driving editorial, working from the strategy/pitch phase through execution to write, edit, package, and optimize content that will resonate with specific BDG audiences while meeting advertiser goals.

You’ll have the creative latitude to manage branded content and commerce-driven campaigns from start to finish, ensuring all content remains on-strategy, on-brand, authentic, and premium in quality.

While prior experience in branded content is not a must-have, the ideal candidate will have a solid grasp of each BDG title’s editorial voice and firm upholding of inclusivity standards; be fluent in using SEO and/or revenue data to inform content ideation and creation; and demonstrate the ability to work across a variety of disciplines and departments to problem-solve. You should have a deep interest in the e-commerce space and a passion for researching and recommending the latest and greatest products across beauty, home, style, wellness, and more.

This role reports to BDG’s Director Of Branded Content (Lifestyle), with the bulk of your work oriented toward key retail and CPG accounts (Walmart, Athleta, P&G), along with some coverage of food, spirits, & home decor.