If you have even flipped on a computer in the last 24-48 hours, there’s a good chance you’ve seen or heard about the new viral marketing video from Dollar Shave Club. The video features Mike, the founder of the company, making a blunt but comedic pitch for his service, which sends fresh razor blades to […]
5 Strange Lessons Bloggers Can Learn from Sports
I’ll admit it. I’m not much of a sports fan. I can’t recall the last time I went to a sporting event live and the last time I watched a game of any sport all the way through on TV was about two years ago. However, this doesn’t mean that sports don’t have a great […]
7 WikiLeaks’ Lessons for Bloggers
WikiLeaks has learned from celebrities that any publicity is good publicity. Even bad publicity typically generates interest in your business, just as it does for a celebrity. So when your business needs a boost, just do something bad. Do something very bad, because the worse it is, the bigger the interest, the more the publicity, […]
Can All Bloggers Learn From Mommy Moguls?
Love ’em or hate ’em, mommy bloggers are the undisputed queens of the blogosphere. Their ability to network, market, monetize, and gain an enormous following is almost baffling. While many mommy blogs have turned into shameless, content-lacking promotional tools, there is no disputing the fact that they must be doing something right to get where […]
Lessons on Blogging From Lessons on Love
Not too long ago, I received a rejection letter from one of the top ranked blogs in the writing niche. We’re talking about the “BMW” of blogs, folks! I admit that I was confused and hugely disappointed when it arrived. Mind you that this rejection was on the heels of an Email where they had […]