Every website needs fresh, high-quality, regular content to stay on top of the search engines. That’s what many freelance copywriters often do these days. But you can reach a point as a copywriter where you have too much work to do it all yourself. If you’ve been considering outsourcing some of your freelance copywriting work, […]
Blogging and copywriting are often considered one and the same in business. If your company has a blog, that makes you a blogger, right? Perhaps, but you may also be a copywriter. There are actually some key differences between the two, and understanding these differences can shape the way you approach content.