Before you redesign your blog, it’s important to ask some critical questions. Begin by documenting your current performance metrics and start analyzing your existing blog performance across search engines. Analyze your blogs and redefine your goals: Redesigning your blog just because everyone is doing so is not a solution.
You’ve been writing blogs for the same company for a couple of years now and they’ve always been beyond satisfied with your work, yet the number of online conversions just doesn’t show it. What are you doing wrong? Why is your content not getting through? The problem is most likely not in the content itself […]
Fonts may seem like an afterthought when creating and developing your blog. However, they play a big role in usability and readability. No two or more fonts are the same. Each has characteristics that make them unique from the other. Therefore, by using a particular font for your blog, you set the tone for the kind […]
To become a successful blogger, you need to dedicate every fiber of your being into improving your site. Producing stellar content is a step in the right direction, but you still have a long way to go if you want a standout blog that people will read. When it comes to improving your site’s design, you […]
27% of websites around the world use WordPress, with 50,000 new ones added daily. Looking at the overall picture, your blog – and ours as well – is a mere dot in the cosmos. We’re not even needles in the haystack. Doomsday perspective? Yes. We can’t ignore the numbers. However, we’ve seen how some needles have […]
When it comes to blog design, things like color scheme, layout, sidebar elements, and headers typically garner the most attention. However, it would be unwise to ignore the value of your contact page. People will reach out to you and it’s imperative that this page facilitates meaningful and effortless communication.
So you want to launch your own blog, but you have never heard of HTML5 and to you CSS sounds like it could be painted on the side of a ship. In theory, you could teach yourself web design and make your own blog, but that takes time and resources you likely don’t want to […]
Setting up a blog for your business is as easy as choosing a template on your content management system, writing a post, and clicking publish, right? Actually, there’s a lot more that goes into setting up a blog for your business. There are several things you must consider if you want to remain consistent across […]
When was the last time you thought about color theory? Maybe it was that high school art class you had to take to get your diploma? Or, perhaps you were forced to listen to your spouse ramble on about why the living room needed to be repainted last summer. Whatever the case may be, most […]
2015 is about to come to a close and despite the changes that took place in the digital marketing industry, blogging remains the traffic driving, lead generating channel that it has been. While content is the engine of every successful blog, you also need also to understand how design is an equally crucial factor that […]